Strategic Bluff
A strategic bluff is a bluff made with a longer-term goal. For example, a player bluffs to give the impression that he is loose.
The simple explanation
Most bluffs aim to win the pot at once. A strategic bluff aims at the future. You may even want to be caught, so that the opponents remember it.
A closer look
Players use strategic bluffs to build an image. If the opponents think you are loose, they call your strong hands more often. The cost of the bluff is the chips you lose in that hand, so the idea works only when the future gain is bigger. A strategic bluff needs a good read of how the table pays attention. Do not use it against players who do not notice.
A practical example
A tight player makes a small bluff and shows it, hoping that the table will call his strong hands later.
Full explanation
A strategic bluff is a bluff made with a longer-term goal. For example, a player bluffs to give the impression that he is loose.
A strategic bluff has a longer-term goal.
It can be used to create a loose image.
You may want to be caught.
It costs chips now for a gain later.